Back to work

SaaS / AI Product · 2026

Nexus — AI Client Hub — AI Automation Case Study

A command center for agencies to run client work with AI — auth-gated dashboard, cross-project analytics, and an embedded assistant grounded in the agency's own data.

Client
Internal SaaS · v1 launch
Role
Product, Design, Full-stack, AI
Timeline
Jan 6 – Mar 17, 2025 · 10 weeks
Nexus — AI Client Hub

The problem

Agencies were running client work across five tools and a Notion doc. Context lived in nobody's head, status updates ate six hours a week per PM, and clients kept asking questions the team had technically already answered.

The approach

  1. 01

    Designed one dense surface that unifies client, project, and comms — no more tab-hopping.

  2. 02

    Wired an assistant that summarises threads, drafts weekly updates, and flags at-risk projects.

  3. 03

    Kept the UI deliberately dense — this is a tool for operators who live in it, not for tourists.

The solution

An auth-gated hub with per-client dashboards, cross-project analytics, and an embedded AI assistant grounded in the agency's own project data and comms history.

Results

6 hrs / PM

Weekly status hours saved

+22

Client NPS lift

5 → 1

Tools consolidated

Next case study

Saffron & Stone

A cinematic, editorial website for a legacy fine-dining restaurant — table reservations, a living menu, and food storytelling that finally matches the room.